Jump The Shark

When someone or something jumps the shark it means the person or thing has hit a new low in delivering quality, relying on gimmicks to hold people’s attention. Yes, when jumping the shark, whatever the action, it is perceived by others as a seriously misguided attempt to regain attention for someone or something that is no longer as popular as it once was.

Over the past few years, a number of politicians have allegedly been jumping the shark according to mainstream media including, but not limited to, President Joe Biden and President Donald Trump at the top, to Connecticut Governor Edward Milner “Ned” Lamont Jr. on through to Vermont Senator Bernie Sanders and New York Senator Alexandria Ocasio-Cortez.

In 2021, Harvard University elected its first-ever atheist chaplain and earned the reputation as being the first Ivy League University to jump the shark by electing an atheist chaplain to lead their religious community. Yes, the man who described himself to the media and followers as being a “devout atheist” was named president of chaplains at Harvard University.

Opinion contributor Bernard Goldberg saw his OpEd piece published in The Hill on 21 October 2021 with the headline “What Will It Take To Get The Woke Folks to Jump The Shark?” The piece began with this tidbit of information:

On Sept. 20, 1997, Arthur Herbert Fonzarelli, better known as “Fonzie,” or simply the “Fonz,” made history — of sorts. That’s the day he jumped the shark.

Bernard Goldberg was actually mistaken about the date Fonzie jumped the shark. That happened twenty years earlier on 20 September 1977.

INTERESTING SIDE NOTE 1: Bernard Goldberg is an Emmy and an Alfred I. duPont-Columbia University award-winning writer and journalist. He was a correspondent with HBO’s “Real Sports with Bryant Gumbel” for 22 years and previously worked as a reporter for CBS News and as an analyst for Fox News.

However, in 1997, Jon Hein created a website registered as, Jump The Shark, where he published a long list of television shows that had, in his opinion, jumped the shark, indicating at what point that had happened.

INTERESTING SIDE NOTE 2: Jon Hein sold Jump The Shark Inc. for over $1 Million USD in 2006. According to an interview with Jon Hein, the website was always something he did in his spare time, and was never his day job. It was never his intent to make money from the website however when he was offered $1 Million USD by Gemstar (the owners of TV Guide) on 20 June 2006, he decided it was a fair offer and accepted it.

INTERESTING SIDE SIDE NOTE 1: Jon Hein graduated from the University of Michigan in 1989 with a double major in communications and history.

On 23 October 2009, Steve Duran used the phrase in the title of his article “Who Or What Caused The NFL To Jump The Shark: Was It Goodell or London?” for the Bleach Report. It was the year after the housing crisis of 2008 in the US which was, at the time, considered to be the worst economic downturn in almost 80 years, and the NFL was charging fans and arm and a leg to attend games and watch them on pay-per-view.

There is an old saying in television, it’s called, “Jumping the Shark.” Fonzie jumped a shark while wearing his leather jacket and from that point forward the show stopped being relavent [sic]. Granted it was a long spiral down, but most assuredly the direction was down.

Just a few years earlier, Washington Post staff writer Ann Hornady reviewed Angeline Jolie’s movie “The Cradle of Life” and when her review was published on 25 July 2003, it wasn’t a particularly favorable one. It wasn’t completely unfavorable either, however it did end with this commentary.

There’s a phrase for franchises that have outlived their freshness: “jumping the shark,” referring to an infamous “Happy Days” episode featuring Fonzie on water skis. In “The Cradle of Life,” Lara Croft doesn’t jump the shark — she’s much too refined for such blatant pandering — but she does manage to take it for a ride.

Everything points to the television show “Happy Days” as being the moment when the spirit of jumping the shark came alive with character Arthur “Fonzie aka The Fonz” Fonzarelli played by American actor Henry Winkler jumped over a shark with water skis while wearing his trademark leather jacket.

But jumping the shark at that point in time was just a scene in a television episode and not an idiom.

According to Chris Hutchins of Cox News Service, that happened later. In an article printed in the Chicago Tribune on 20 March 2002 titled, “When Shows Jump The Shark” the journalist stated: “Jumping the shark was coined by Jon Hein of New York City.”

This led Idiomation back to Jon Hein who, as we knew at this point, was responsible for creating the Jump The Shark website in 1997. This meant that it was agreed by all parties that the phrase was coined sometime between the episode in 1977 and the creation of Hein’s website in 1997.

Tropedia indicates that Jon Hein coined the term with his college friends in the mid-1980s while still in college, and a number of reputable websites including IndieWire support that assertion based on an interview on the Howard Stern show in the summer of 2006.

The IndieWire article reported that Jon Heim created the site a decade after the idiom was coined, which means the idiom came about sometime in 1987.

However, other sources claim the idiom was coined by Jon Heim and his roommate Sean Connolly, not solely by Jon Heim, and not by Jon Heim and a group of college friends, in 1985 while they were attending the University of Michigan.

In fact, in an interview with the University of Michigan newspaper Michigan Today on 19 February 2016, Jon Heim shared with reporter Alan Glenn how the idiom came about.

I was sitting with my buddies at 807 South Division and we were talking about when our favorite shows started to go downhill. A couple examples came out, and somebody said, “Happy Days.” My roommate of four years, my freshman roommate all through graduation, Sean Connolly, who’s an ROTC guy, and very, very funny, said — not in a joking way — “When Fonzie jumped the shark.” There was a pause in the room because we all knew exactly what he meant … Throughout college, we’d use the phrase.

Idiomation therefore pegs the idiom to late 1985 and attributes it to Sean Connolly as does Jon Hein.

White Out (as in “to erase”)

White out is the first comic book written by novelist Greg Rucka that tells the story of US Marshal Carrie Stetko’s investigation of a murder in Antarctica. A sequel, “White out: Melt” tells the story of the theft of hidden nuclear weapons from an ex-Soviet base.

However, when someone talks about a white out, what they are referring to is the loss of daylight visibility in heavy fog, snow, or rain, or changing or deleting something that has been previously put forth as a statement, or something that has been published or printed.

The correction fluid used to correct mistakes was invented by a young divorcee and mother of one, Bette Nesmith Graham in 1951.  It was originally called mistake out and was renamed liquid paper by the inventor, Bette Nesmith Graham. and in 1975, it was finally renamed white out.  Now deceased, She was the mother of Michael Nesmith, member of the Monkees.

Over time, the product name has come to mean to delete information regardless of whether it was typed on paper or printed.  With the introduction of computer technology, white out also came to mean an entry in a computer file systems that makes a file appear to disappear

From the “Back 2 Basics” CD released by Sway & King Tech, in the song “The Anthem” featuring Eminum, RZA, Tech N9ne, Xzibit, Pharoahe Monch, Jayo Felony, Chino XL, KRS-One and Kool G. Rap, Eminem raps:

This place is my house, I might as well erase my face wit white out
Cuz y’all can’t see me like Mase’s eyebrows (where you at?)
Climbed out of a nice house
Through the front window and heard this guy shout,
“Hey! That’s my couch.”

Back in 1999, the September 30 issue of Metro: Silicon Valley’s Weekly Newspaper ran an article entitled “Best Public Documents Written In Longhand” journalist Michael Learmonth wrote:

Inside 60 leather-bound volumes in a locked glass cabinet at the city clerk’s office, 100 years of San Jose municipal history is written–literally. In the early volumes, starting in 1855, the minutes of city council meetings are carefully written out in pen and ink–no smudging, no cross-outs and, of course, no goopy white-out.

The earliest use of the expression white out in this context was used in 1977 according to the Entymology Dictionary.

Picture Perfect

When something is exactly as it should be, it is said to be picture perfect. So how did this term come about?

Back on September 6, 1977, the Montreal Gazette ran a story about NASA’s Voyager 1 lift off in Florida.  The headline announced:  “Voyager’s Start Picture-Perfect” as the first paragraph trumpeted:  “Voyager 1 blasted off towards the outer planets yesterday in a near-flawless launch, joining its twin space probe Voyager 2 on a 675-million-mile journey to Jupiter and beyond.”

A generation before that, readers of the Milwaukee Journal back on May 18, 1950 were delighted to find a recipe for Picture Perfect Strawberry Preserves printed in their local newspaper.  The description under the headline read:  “The whole fruit with  natural color and flavor make these out of this world.”  All it took to make Picture Perfect Strawberry Preserves was 4 cups of strawberries, 4 cups of beet sugar and 1/2 cup of water plus a lot of attention paid to just 3 ingredients while cooking up those preserves.

And a generation before that, the Reading Eagle newspaper published an advertisement for the Glen-Gery Shale Brick Brick Home on March 28, 1926.  The description read:

When you build your brick home make it a thoroughbred — brick footings, walls, bearing partitions, chimneys, and fireplaces.  And surround it with harmony that makes the picture perfect — brick walks, brick drive, and brick garage.  Banish painting, repairing and that “wish I had” feeling that comes when it’s too late.  Look for the “100% Brick Home” sign before you buy.  Cost?  Not so much more than for any type of construction.  You can even build with brick at no extra cost.  Come in – let’s talk it over.

In the end, however, the term “picture perfect” was coined in America at the turn of the 20th century. As early as January 1909, the Atlanta Constitution newspaper ran a story in its ‘Savannah Social News’ column that read:

Exquisite decoration made the setting for the wedding picture perfect, quantities of lovely flowers being used in the adornment of the four rooms.

Of course, all of this can be traced back to those who, when arranging a room just so during Victorian Times when family photographs were oftentimes posed in the parlour, insisted that the room and the subjects be “perfect” for the “picture” hence the term “picture perfect.”